MODELLING SHOPPING DESTINATION CHOICE BEHAVIOUR USING THE BASIC MULTINOMINAL LOGIT MODEL AND SOME OF ITS EXTENSIONS

P O. Barnard

Document Type

Journal Article

Publication Date

1987

Subject Area

ridership - modelling, ridership - behaviour, technology - intelligent transport systems

Keywords

Site selection, Shops, Shopping facilities, Placement (Location), Multinomial logits, Logits, Logit models, Location, Locating

Abstract

This paper reviews basic multinomial logit (MNL) models of shopping destination choice and some extensions to the basic MNL model. Issues include the identification and form of inclusion of measures of destination attractiveness, identification of the appropriate destination choice set, modelling multidestination tours and choices over time, and linking destination choice models with activity measures. The paper begins with a discussion of modelling philosophy and forecasting-related informational needs and concludes with a summary of areas requiring further research.

Comments

http://www.informaworld.com/smpp/content~db=all~content=a773223428~frm=titlelink

Link to Full Text

Share

COinS