Reducing car-use for leisure: Can organised walking groups switch from car travel to bus and train walks?
place - europe, mode - car, mode - bus, mode - rail, mode - pedestrian, ridership - attitudes, ridership - behaviour, ridership - mode choice, planning - marketing/promotion
Behavioural change, Rural tourism, Recreational walking, Leisure travel, Modal shift
This paper deals with the significant leisure travel sector, focusing on the attitudes of organised walking groups towards public transport use. A series of interviews with walking group leaders explored the design of organised walks, and factors affecting journeys to and from start points. The themes presented suggest an overlying group culture involving mainly circular walks, reached by car. The research indicates an underlying engrained dependency on cars to reach walks and a degree of opposition to using public transport, which generally contradicts widely-held attitudes towards protecting the environment. Future research should focus more in depth on the long-term removal of psychological barriers to using public transport for leisure, and persuasive measures aimed at groups.
Permission to publish the abstract has been given by Elsevier, copyright remains with them.
Davies, N.J., & Weston, R. (2015). Reducing car-use for leisure: Can organised walking groups switch from car travel to bus and train walks? Journal of Transport Geography, Vol. 48, pp. 23–29.