Understanding How Individuals Make Travel and Location Decisions: Implications for Public Transportation
ridership - mode choice
Decision making, Mode choice, Public transit, Residential location, Transportation policy;, Travel behavior
This report explores a broader social context for individual decision making related to residential location and travel behavior and consequently will be of interest to planners, researchers, transit managers, and decision makers. The findings from this research contribute to efforts to predict mode choice and how to influence it through better policies and design, education, and communication.
Permission to link to this report has been given by TRB.
Karash, K.H., Coogan, M.A., Adler, T.J., Cluett, C., Shaheen S.A., Aizen, I., & Simon, M. (2008). Understanding How Individuals Make Travel and Location Decisions: Implications for Public Transportation. Transit Cooperative Research Program (TCRP) Report 123, published by Transportation Research Board, Washington.