The complexity of changes in modal choice: A quasi-experimental study

Authors

Jan Andersson
Gunilla Björklund
Henriette Wallén Warner
Katrin Lättman
Emeli Adell

Document Type

Journal Article

Publication Date

2023

Subject Area

ridership - perceptions, ridership - mode choice, planning - surveys

Keywords

modal choice, perceived accessibility, perceived satisfaction, habit, intervention

Abstract

Changes in modal choice is argued to be one way to reduce the emission of greenhouse gases. Increasing modal choices in favour of more environmentally friendly travel modes requires a better understanding of how these choices are actually made. The first aim of this study is therefore to examine how modal choice is related to subjective experiences as perceived accessibility, perceived satisfaction, and habit, both before and after an intervention promoting public transport. The second aim is to examine how modal choice is affected by the intervention. Finally, the third aim is to examine how subjective experiences as perceived accessibility, perceived satisfaction, and habit are affected by the intervention.

Rights

Permission to publish the abstract has been given by Elsevier, copyright remains with them.

Comments

Transportation Research Part F Home Page:

http://www.sciencedirect.com/science/journal/13698478

Recommended Citation

Andersson, J., Björklund, G., Warner, H. W., Lättman, K., & Adell, E. (2023). The complexity of changes in modal choice: A quasi-experimental study. Transportation Research Part F: Traffic Psychology and Behaviour, 96, 36-47.